18 Best Online Chats for a Website in 2023 (Free & Paid)

  • Por Sophia Silva
  • 22/04/2021 às 14:08 atualizado em (27/09/2023 às 13:41)
  • 12min de leitura

For a business to thrive on the internet, it is essential to have agile communication with your customers. This is exactly why, nowadays, there are numerous online chat options for websites and customer support tools available in the market. With it, a company can respond quickly to customers, making communication more dynamic and immediate.

Among the online chats for a website, some stand out:

Using any of these 3 options your digital business will be very well served, however, there are also other alternatives. Therefore, if you need to increase the efficiency of your company’s communication, discover the 18 best online chats for websites and see how they can improve your business’s sales.

What is online chat for websites and what are they for?

Chat is a communication tool in which it is possible to interact in real-time with robots or company attendants. This support tool is very necessary for a digital business such as an e-commerce, landing page, or marketplace.

By using chat tools, it is possible to provide a means for the customer to ask questions, solve problems or ask questions about products or services offered. In addition, the presence of a service chat on a website conveys more confidence and a more professional image to customers.

Now let’s get straight to the point, so you can get to know the 18 best online chats for websites.

1. JivoChat

JivoChat online chats for website

Used by over 200,000 digital businesses, JivoChat is one of the most popular website chats in the world. Its success is due to a combination of advanced features, ease of use, and simple integration across multiple platforms.

With JivoChat it is possible to configure automatic messages for all your service channels or leave a robot answering the most frequently asked questions while the human agents focus on more personalized services. Using the JivoChat bot, it is possible to collect contact data and generate leads for the marketing and sales teams in an automated way.

Among the main features of JivoChat, the functionality of proactive invitations stands out. This option allows the attendants or the tool itself to automatically send an interaction invitation to visitors who are browsing the site.

JivoChat can integrate with the chat system of websites, messaging applications, and even social networks. With it, it is possible to unify all the company’s communication in a single place. With this, customers can get in touch in the most convenient way for them and the company does not need to share passwords for social networks with the service team, which results in greater security for the operation.

There are several e-commerce platforms that offer integration with JivoChat, such as Nuvemshop, Shopify, Mercado Shops, Hotmart, Wix, and Montink. The tool is available for mobile devices, and web browsers, in addition to having its own application for PC and Mac.


  • Advanced features;
  • Cross-platform integration;
  • Ease of use;
  • Attendance robot;
  • Lead generation for marketing;
  • Proactive invitations.

Also, read about E-commerce, marketplace, or social networks: how to sell online?


  • Limitations in the free version;
  • Few customization options.


Jivochat allows you to test its tools for free for 14 days. After that period, you can subscribe to one of the paid plans:

  • Instagram module: BRL 39.
  • Professional Plan: BRL 49.
  • Business Plan: BRL 162.

Plans are for each operator per month on annual payment.

2. LiveChat

Live Chat online chats for website

Livechat is one of the oldest customer service tools on the market. However, don’t think that because it’s two decades old, Livechat isn’t modern. In these more than 20 years of experience, the tool has evolved, brings super advanced features, and is now used by more than 36,000 companies in 41 languages ​​and 150 countries.

As with JivoChat, Livechat allows human attendants to dialogue with customers while they view products and make purchases, centralizing the service activities that occur on the website, platform, social networks, and emails, in one place. In addition, it helps to improve service processes through satisfaction surveys sent right after the chat service is completed.

Among the advanced functions, the tool allows sharing files in the chat, blocking unwanted visitors who make spam, and classifying conversations using labels. With several features, such as unlimited message history, productivity reports, and data security, the tool has the capacity to serve small companies to even large corporations.

It is compatible with more than 200 tools, such as WhatsApp Business, Facebook Messenger, Instagram Direct, WordPress, and Google Analytics. In addition, JivoChat offers three paid plans, designed to serve companies of different sizes and sizes.


  • Unlimited chat history;
  • Customization options;
  • Sistema de tickets;
  • Advanced reporting;
  • Shift scheduler;
  • Satisfaction surveys.

And it’s not just those. There is also these best live chat for websites: check out the top 13!


  • It does not have a free version;
  • Configuration complexity.


LiveChat allows you to test the features of the “Team” plan for 14 days, with no need to register a credit card. After this period, it is possible to subscribe to one of four plans:

  • Starter Plan: $20.
  • Team Plan: $41.
  • Commercial plan: US$ 59.
  • Enterprise Plan: (to be agreed).

Plans are for each operator per month on annual payment.

3. Manychat

Manychat online chats for website

Continuing with our list of website chats, we present  ManyChat, a platform that combines chatbots and marketing tools, allowing the creation of automation in messengers such as Facebook Messenger, Instagram DM, WhatsApp, and even SMS. It enables the development of marketing and sales strategies, similar to email marketing, but with significantly higher open and click rates.

ManyChat makes it easy to create and automate interactive conversations for Instagram Direct and Facebook Messenger through a drag-and-drop visual interface. With it, you can also capture contact information and deliver coupons, newsletters, promotions, and booking confirmations via SMS or email, nurturing relationships and boosting conversions.

Among the features of ManyChat are direct mail, message sequences, and triggers for automated messages, in addition to other features that help in communicating with customers.

One of the highlights of ManyChat is the “Audience” tool, which analyzes users who interact with its automation, helping to identify the profile of these people. Using filters, it is possible to obtain information about the target audience, allowing to improve marketing strategies.


  • Integration with popular messengers;
  • Visual drag-and-drop interface;
  • Higher open and click-through rates;
  • Capture of contact information;
  • Comprehensive functionality.


  • Long learning curve;
  • Limitations on integrations.


Manychat allows you to use basic features for free, but only until you reach 1,000 contacts. After that, you can subscribe to the Pro plans:

  • Pro Plan for Facebook and Instagram: $15.
  • Pro Plan for WhatsApp and SMS: $15.

Most online chats for websites use artificial intelligence technology, which is based on a very famous chatbot, ChatGPT. Learn how to use it, what it’s for, and how ChatGPT works.

4. Zendesk

Zendesk is a cloud-based customer service platform for retail, wholesale, and e-commerce businesses. The platform offers a complete solution for customer service, adapting to the company’s growth.

The application allows customer service through the web, mobile devices, and messaging applications in real-time, providing a constant presence for customers. In addition, Zendesk generates reports that help you better understand your customers and their needs.

5. TolvNow

Tolvnow is an online service chat system that offers a variety of features for service and monitoring of website visitors, as well as reports, history, and the creation of automatic triggers.

A feature worth mentioning in Tolvnow is that when the service is offline, customers can leave a message in the chat and it becomes a ticket in the system. In the Tolvnow panel, agents can access customer tickets, respond, and solve demands during the service.

6. Chatra

Chatra is a chat platform focused on customer service and real-time support. It allows you to add a chat to your online business to interact with visitors instantly or use the message mode to answer questions according to your availability.

The platform offers access to the list of website visitors in real-time, making it possible to identify who is online and start conversations. Additionally, Chatra features a unique exit intent detection feature that allows you to approach visitors who are about to leave the site.

However, having a good platform is not enough if the team’s service is not good. So get to know these 7 chat tools for better communication on team projects!

7. Olark Live Chat

Olark Live Chat is a chat platform that allows companies to communicate with their website visitors in real-time. With Olark, you can customize the chat widget, integrate it with other applications, and generate reports for performance analysis.

The tool offers customization options, allowing you to change the language, colors, and other visual items. Ideal for small and medium-sized retail and e-commerce companies, Olark provides a communication channel adaptable to the needs of each business.

8. SnapEngage

Continuing with our compilation of website chats, we have SnapEngage, a chat that allows companies to communicate with their website visitors in real time, providing support, customer service, and boosting sales. The solution improves interaction with customers by answering questions and providing information.

With SnapEngage, you can proactively capture the attention of leads using advanced triggers, as well as chatbot technology to provide immediate responses when agents are unavailable.

9. Mylivechat

MyLiveChat is a chat platform that is easy to integrate into any website, making it simple for businesses to start interacting with visitors in real-time.

Among the features of MyLiveChat is the customization of the chat widget, the monitoring of website visitors, and the possibility of managing multiple chats simultaneously. The platform has over 700,000 customers and is one of the most popular on the market.

10. Online Chat Centers

OCC chats

Online Chat Centers has provided chat support for over 18,000 websites since 2005, helping online business owners connect with their website visitors through live chat. This chat support software stands out as one of the best available in the market.

OCC offers three live chat software plans, offering a variety of options for every company’s needs. The Premium plan is designed to meet the demands of small businesses, while the Enterprise plan unlocks all the features of Online Chat Centers.

11. Purechat

Purechat is an ideal chat solution for small and medium-sized organizations looking to improve communication with website visitors through easy-to-use chat software. With Purechat you can share, communicate, capture leads, and support customers.

Currently, Purechat offers a completely free plan that includes unlimited users and chats, available for up to three websites, making it easy to access effective communication features without additional costs.

12. Userlike

Userlike is a chat and messaging support software that helps support customers at every stage of the buying journey. Smart chat features help generate leads and increase online business efficiency. The automation and chatbot features of the tool are based on artificial intelligence technology.

In addition, Userlike provides advanced features, such as service evaluation, team monitoring, and compatibility with external customer relationship management systems.

13. Tawk.to

Tawk.to is yet another live support chat option where you can monitor and chat with site visitors, respond to support tickets, organize contacts, and create a customer help center. A great differential of this software is that it is 100% free, being an entry option for those who want to test this type of tool.

The Tawk.to the platform makes it easy to identify the most frequently asked questions through the survey data collected in the help center. Thus, it is possible to create articles and create shortcuts to speed up responses from agents and allow customers to obtain support without having to contact them directly.

Check out these 12 Free Customer Support Tools, too.

14. Crisp

Moving forward with our website chat relationship, we introduce Crisp, a communication platform that brings together customer support, sales, and marketing in a single tool. The shared inbox allows you to centralize all messages from external channels, including SMS, WhatsApp, Telegram, and others.

The platform offers a customer engagement tool that allows you to manually or automatically retarget leads or customers. With this tool, it is possible to segment customers to improve future campaigns.

15. SmartSupp


Smartsupp is software that combines live chat, chatbots, and video recording to help convert visitors into customers. The platform is designed to allow businesses to offer a personalized shopping experience.

The tool has more than 100,000 active customers worldwide and allows chat customization, adapting to the brand’s visual identity and providing a more interesting experience for visitors.

16. ClickDesk

ClickDesk is a customer support solution that allows you to chat with visitors in real-time. The tool is very intuitive and brings many interesting features such as voice and video chat directly in the browser.

The ClickDesk platform can be integrated with several plugins and CRM systems. Additionally, you can add like tweet, and follow buttons to your widget via a social media toolbar.

17. LiveAgent

LiveAgent is a customer service software that brings together several functionalities such as live chat, email, social networks, and phone calls in a single platform. There are more than 130 ticket resources and more than 200 integrations with other tools.

The platform features one of the fastest chat widgets on the market, in addition to being very easy to implement.

18. NinjaChat

Finalizing our selection of chats for the website, we have NinjaChat, a chat service for companies that manage all communication channels with the customer in one place. It allows support teams to promptly respond to customer queries through various means such as text, voice, video, and screen sharing.

The chat window can be customized to match your business and website design by choosing your theme, profile picture, name, and title in the chat widget.